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Its a battle of the brands!
Bosque Ranch has been using that logo since 2004, and was registered federally in 2020.
In 2022, Hauser bought Longhorn Coffee Co. alongside Karl Pfluger, Aron Marquez and Paul Anderson.
Bosque Ranch is seeking an injunction against Free Rein, as well as damages and profits from the company.
The logos for both Bosque Ranch and Free Rein appear to be inspired by cattle brands.
They fall into a western-adjacent logosphere with Walt DisneysSmoke Tree Ranch.
You smoosh all the important letter together, which is also how you make sigils in chaos magic.
These flourishes help avoid exactly this bang out of fussin and feudin.
Taylor Sheridan sues saying Rip Wheeler’s coffee company logo is similar to his Bosque Ranch HQ logo.
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