The Franchise

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The expectation is for Eric to smuggle Chinese-made tractors into the background of the movie.

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(Eric wont like it; hes a former ad guy, Daniel says early on.

On Reddit, they still call him the Cheese Man of Dusseldorf.

It haunts him.)

Maximum would never force such an indignity sorry, great honor!

Eric, nevertheless, is riding pretty high to begin with.

So there he is, swinging his dick around.

Well see how long that newfound confidence lasts.

(Spoiler alert: A few tractors later and hell be back on terra firma.)

Fuck China, he says, very publicly, over mic for everyone on set to hear.

… Eric say Fuck Confucius!

Its a funny (but also kinda sad) moment.

(Its like his brain is plucking random stereotypes out of the air in real time.

Those poor pandas.)

I have enjoyed Daniel Bruhl enormously before but never quite like this.

Even whenThe Franchiseis meh, Eric is one of the highlights of my TV week.

But thats show business, folks.

At least the mollusk-man is finally getting his moment in the limelight.

Its just about hanging on, mostly at a variously half-funny, snort-producing simmer.